Visual Artist Guide

The Special Secretariat for Culture (Ministry of Culture in the reported period), in partnership with Unesco, hired specialized consultants to prepare the Visual Artist Guide: Insertion and Internationalization. The publication, launched during the Market of Creative Industries of Brazil (MICBR), provides information about the market, legislation, taxation, tools to foster culture, and the professionalization of artists, among others. Aimed mainly at the visual artist, the Guide contains information that can also be useful to all agents of the visual arts system, such as artists collectives, independent spaces, galleries, museums, collectors, critics, curators, cultural producers, and the public agents, in Brazil and abroad. Prepared by a team of professionals from the visual arts sector and coordinated by the National Secretariat for Creative Economy and Cultural Diversity (former Secretariat for Creative Economy), the Guide integrates the efforts of the Special Secretariat for Culture to stimulate the growth of the Brazilian creative economy and enhance the sector, based on the understanding that the sector should be the object of cultural public policies coordinated by the agency. The 170-page Guide provides information on public policies, such as incentive laws, notices and awards (public and private), business plans and strategies, conservation, restoration, conditioning and storage tips, certificates of authenticity, action planning socio-educational, and monitoring the visual artist. Data are also available on the artist's internationalization process, legal issues, tax incidence, customs procedures, and tax regimes applied to export and import processes, among others. The purpose of the Guide is to make the visual artist better acquainted with the system in which he is inserted.